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The Casual Tourist Guide to East London

The Casual Tourist Guide to East London

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In the eclectic east end of London, between the quirky cafes and upscale cocktail bars, you can still see the influence that centuries of immigrant communities have had on the area, and that still have on it today. Only until recently, the east end was a working class area, but now it's become a hub for the city's creative industry. And lucky for us, when we explore east London, we get to experience both the old school and the new, through art, culture, food, and drink.

In The Casual Guide to East London, there are four main areas that are covered. We start with Shoreditch, the buzziest part of east London, where you'll find funky street art alongside top-notch restaurants and grungy pubs. Just beyond it is Hoxton, with its Victorian-esque Columbia Road, home to the world famous Sunday flower market. Then head across the canal to London Fields, with its green spaces, classic markets, and lots of local flair. Finally, we have Victoria Park, London's first park made for the people, and the branching off point for what feels like a village that's been plopped down right into busy London. This is my favourite part of London and with my curated list of recommendations, I think you'll love it too.

*Note that The Casual Tourist Guide to East London has some overlap with Day 3 of the 3-Day Itinerary, so if you already have the itinerary, it's best to grab North and West London instead, which have no overlap and nicely complement it.

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So... you're the type of tourist who...

... doesn't want to cram fifty sights and activities into a day.

... doesn't need to see every tourist site.

... doesn't want to stand in a line for an hour just to sit in a pod with thirty other people for thirty minutes.

Or maybe you even live in London and you just want to experience as much of it as possible in the evenings and on the weekends.

You're my favourite type of tourist... a casual tourist.

We've made these guides for YOU.

Get to know the underbelly of London with a detailed list of a Londoner's best recommendations for what to do, see, eat and drink.

What's in the Casual Tourist Guides?

A curated list of:

- Sights and Points of Interest that one of those vanilla guidebooks would never tell you about

- Fun activities and tours to help you experience the alternative side of the area

- Local cafes to park up and enjoy a coffee in

- Pubs to visit that will be filled with Londoners enjoying a pint and a roast

- Unique markets and can't-miss restaurants

- Sexy bars for sipping elaborate cocktails in

- Shops selling interesting and eco-friendly treats to take home

Each guide has:

- Approximately 50 recommendations

- Insider tips, opening hours, price range, Google Maps link, dietary restriction info and wheelchair accessibility status

- Printable checklist of all of the recommendations in the guide. Keep track of which ones you've experienced so far.

- NEW: Digital Map to help you visualise where each recommendation is in relation to the others, and to help you navigate when you're on the ground in London.

 *You'll receive this guide immediately upon purchase via digital download.

Frequently Asked Questions

How long does it take to receive my guide?

You'll receive this guide immediately upon purchase via digital download.

How do I save the guides to my phone/laptop?

To most easily access your Love and London guides and to make sure you can always reference them into the future, you’ll need to download your files to one or more of your devices. It’s fairly straightforward but if you are not sure how to do that then follow these steps.

Get in touch with us if you need us to reset your download attempts as each guide can be downloaded five times by default.

I have the 3-Day Itinerary, are the Casual Tourist Guides similar?

The Casual Tourist Guide to Central and East London have some overlap with Day 2 and 3 of the itinerary. 

Out of our Casual Tourist Guide series, the best additions to the itinerary are West London and North London, both of which don’t cover any similar areas.

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Brady K
Get These Guides When Visiting London

Jess you and the Love + London team do a great job on these guides. You show these great non tourists places the typical tourist would never think of going to. Love the interactive maps you have included with the guides.